What will happen to events in a post-Covid Asia?

David Lang Jun 18, 2021

We need to talk about what events in Asia are going to look after we’ve kicked Covid to the curb.

For over a year, every industry on the planet has had to adapt, adopt, and improve to survive. We’ve picked up skills, changed our habits, ramped up our digital transformations, and learned to appreciate the shockingly untapped potential for human interaction through virtual methods.

Yes, the pandemic situation is improving. As vaccines roll out worldwide, territories will see their cases steadily decline, and soon enough we will have beaten this thing. But the world of events we find on the other side of Covid will not be the same as the one we had before. We’ve simply learned, grown, and changed too much to return to the way things were done. The year we’ve endured has been tough but it’s also emboldened radical change. We now have an entirely different perspective on what events are and can be.

That’s why on 30th March 2021, EventX is holding an essential free webinar that will dig deep to provide a better idea of what events in a post-Covid Asia will resemble.

Let me tell you what we have in store…

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Opening Talk

To open the proceedings, EventX CEO, Sum Wong, will give a presentation outlining the place that virtual events will have after Covid, and the likelihood that virtual options will become a preferred choice rather than a necessity.

Spotlight Talk

This will be followed by our spotlight talk of the webinar provided by Iain Bell, Head of Events Programming for Asia at Haymarket Media Group.

In his role, Bell leads content strategy for all live and virtual events in Asia at multiple Haymarket brands including Asian Investor, Finance Asia, Corporate Treasurer, and Campaign Asia.

 

Bell will be giving his expert appraisal of the events industry before, during, and after the pandemic. With his wealth of knowledge in mind, getting Bell’s take should prove invaluable for any event organizer in the region.

Fireside Chat

Lastly, the webinar will wrap up with a fireside chat between a panel of event planning and exhibition professionals. They’ll be sharing their experiences of managing events in 2020 and give their opinion on a range of topics. Subjects will include the differences between physical and digital, unique challenges faced by South East Asia, and if any event practices should be left in the past.

Have a look at  our fireside chat panelists…

Sandy Ip is a Partnerships and  Events Manager at Tencent WeStart. In that role, she oversees the regional startup community and their events. She was part of the founding team, managing key partner relationships with Tencent, K11, and other corporate and governmental organizations while building the community.

Ip specializes in community building, account servicing, and event management in multicultural environments..

Darren Chuckry is the Founder and Managing Partner of HK Initiative, which brings together outstanding talent and companies from across the globe to design and create digitally connected immersive experiences. He also currently serves as the Chair of the Marketing Society and the Asia Chair and Regional VP of PCMA (Professional Convention Management Association). 

Chuckry has played a key leadership role across multiple high-profile event projects including Asia’s debut of the world‘s premier modern contemporary art show Art Basel, Longines HK Masters, Formula E Hong Kong, Lumieres HK, and the Grand Opening of The Parisian Macau and Studio City.

Chan Wee Teck serves as Vice President at Pico Group. Leading strategic planning and key account engagement for the region, he is currently based out of Singapore. During his 25 years in this industry, Chan has worked closely with numerous brands and led teams in delivering engaging and immersive brand experiences. 

These have included the Beijing Olympics, large-scale national consumer engagements and product launches, and brand experiences for gaming IPs in the region. Chan was also intimately involved in servicing automotive brands in China between 2004-2015, driving lead generation and conversions through consumer activations.

So, do you have thoughts on what the new normal for events will be?

Join us for our EventX webinar, ask our speakers some questions, and listen to some great insights on what we have to look forward to. Because we’re just as excited as you to see what the future holds.

 

Event Trends in a Post Covid Asia

Date: Tuesday: 30th March, 2021

Language: English

Time: 15:00 HKT (GMT+8)

Duration: 1.5 hours

Price: FREE

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